Recently, China's auto parts
industry proceed biggest research and evaluation activities, the report
has shown that the auto parts company which has foreign capital in the
Chinese market occupies an absolute advantage in the field of high
technology. China has become the world's largest auto market so that the
world's multinational auto parts companies are increasing investment in
China. With its advantages of technology, management and existing
customer relationships, the performance of foreign auto parts companies is very outstanding in the Chinese car market, especially in the high-tech field, they have the absolute dominant position.
For a long time, the foreign capital enterprise not only mastered the
core technology of some key components, also monopolized the market to
provide oems supporting parts. At the same time, the whole process
established in china of the development, training, production and sale
has been formed, and began to work in accordance with the best division
and layout and integrate their enterprises which they invested in China.
In the face of the current market situation, parts enterprises are also
trying to change this situation, but the overall situation is still
controlled by foreign investment, some experts pointed out that how to
solve the problem of enterprise key parts, the core competitiveness of
enterprises is mainly reflected in several aspects:
1, Ductility
The core competitiveness can provide enterprises a potential way to
enter the market of various products. That is to say, a core technical
ability can make the company gain the competitive advantage in many core
products.
2, Practicality
The core competitiveness can bring greater end user value to the
customer. In a word, all the competition is to better meet the needs of
customers and the product must have practical value recognized by the
customer.
3, Uniqueness
The core competitiveness should not be easily imitated by competitors.
Generally speaking, the core competitiveness of the enterprise has a
high barriers for competitors, the greater the proportion of intelligent
components is in its structure, the enterprise can be obtained
long-term competitive advantage.
4, Low cost
Low labor costs are the advantages of China's auto parts enterprises,
but low cost does not mean low profit, it is still high profit as long
as the full use of the price margin.
5, high service
Relative brand image and business reputation, service ability belongs
to the latter part of the value. No matter before and after, the
enterprise's service ability determines whether the enterprise can be
sustained development, which includes the pre-sale, after-sales support,
etc..
6, High quality
There is no doubt that the product quality is the lifeblood of
enterprise. If there is no good products, good enterprises will also be
put in a quandary.
7, integrity
The integrity of an enterprise product line doesn’t mean that every
product should be used as a flagship product to promote, it should cover
all the bases, but it do not follow the same pattern.
China's auto parts industry
has occupied certain areas in the world, but there is no core
technology in China's huge auto market. No matter is in the automotive
industry or auto parts industry, the key parts are still occupied by
foreigners, and the key parts’ problem has almost become the industry
consensus, however, how to solve this difficult problem, auto parts suppliers are still trying.
(PS: Our sale contact info. is as below:
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Tel.: 86 719-8111748
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Skype: Ada-miaoyu
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E-mail:ada@miao-yu.com / inquiry@miao-yu.com
Website: www.imyautoparts.com)

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